When you begin choosing a niche for your blog it’s likely one of the most challenging parts of starting website. There are thousands of niches to choose from. This in itself can be overwhelming.
One of the biggest mistakes is overthinking the process ; either failing to pick one or picking too many.
When I choose a niche for a new niche website that I want to build, I keep the process fairly simple. I do feel that you can choose a niche that may not work out on your first try.
However, don’t worry if it happens to you. It only helps you choose better the next time around. Now, let’s dive into choosing a niche for your blog.
What is a Niche?
First, let’s briefly define what a niche is. A niche is simply a group of people interested in the same thing.
There are all types of niches and if you get stuck for ideas, you can browse a magazine rack or the categories on Amazon.com.
Magazine racks are full of great niches. Some that you can find can include:
- coffee makers
- vegan recipes
The niches above are broad and you can definitely dive into each of them further and pick out some sub-niches.
For example, if you chose the yoga niche, you could focus on various sub-niches such as yoga over the age of 50.
The money niche has a lot of sub-niches that you could focus on such as getting working from home, student loans, credit repair and so on.
Start with niches that interest you or that you have interest in learning about. Then you can break them down into sub-niches to give yourself options.
Once you have your list, you can then narrow down your niche to one in which you feel you could create plenty of content on.
Choose a Niche Based On a Product
Sometimes you may want to pick a niche based on a product that has an affiliate program.
There isn’t anything wrong going this route but there are some things you’ll want to ask yourself before you do.
If you opt to go this route then you’ll want to make sure that there are related products. Let’s take a product such as a compact coffee maker.
Since you are basing your niche on a product, you may find a few challenges along the way.
Let’s say we pursue this niche and we buy a domain name for our future niche blog that is deluxecompactcoffeemakers.com or whatever you want.
Now, what kind of content will you create? You can create product reviews but are you going to purchase a new coffee makers to review each time?
Sure, you can create product reviews without buying each product. But it will require more research on your part. The question is… is this product enough to hold your interest– or will you be seeking the next product if you get tired. Or how about choosing a niche on a passion or interest?
Choosing a Niche On Your Interest or Passion
Content creation is so much easier when you have interest or passion for the niche that you choose.
For example, let’s say you have a genuine interest in astrology. You could create content on a wide variety of topics such as numerology, horoscopes, and more.
You’ll also have more fun with your niche blog when you truly enjoy the niche. I’ve created niche sites in which I wasn’t genuinely interested in them and I abandoned them every time.
My Closing Thoughts On Choosing a Niche for Your Blog
Choosing a niche for your blog may take time. But don’t rush it, since you are creating a business that you want to earn an income from. While the money is an important, finding something you enjoy, even love is very important. So take the time to choose the right niche and you can have it all!
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